Social Media Monitoring
Track Every Brand Mention Before It Becomes a Problem
Know what people are saying about your brand — and your competitors — the moment they say it. Allable monitors 50M+ sources in real time so you can respond, react, and create faster than teams using five separate tools.
- 50M+
- sources monitored
- <5 min
- mention detection latency
- 3×
- faster insight-to-action vs standalone tools
Most teams pay for a social monitoring tool, get a weekly report, and still find out about brand crises from a colleague — not the software.Allable connects the dots. When a brand mention surfaces, you can draft a response, publish a reactive post, or brief a blog article — without switching platforms. Monitoring isn't the end of the workflow. It's the start.
What You Can Do
Every conversation about your brand, covered
Brand Mention Tracking
Monitor your brand name, product names, competitor brands, and industry keywords across social networks, news sites, blogs, forums, and review platforms — all in one feed.
Sentiment Analysis
Every mention is automatically classified as positive, negative, or neutral using AI. Spot reputation risks at a glance. Filter by sentiment to find what needs your attention and what doesn't.
Competitive Intelligence
Track conversations about your top competitors alongside your own brand. See what their customers complain about, which campaigns are getting traction, and where gaps in their messaging exist.
Crisis Alerts
Unusual mention volume triggers an instant alert. You'll know about a brewing PR issue in under five minutes — not after you've opened Twitter and noticed the replies yourself.
From Signal to Action
Monitoring that connects to everything else
Most teams use social listening to fill a slide deck. Allable uses it to trigger the next move — automatically.
- Mention spike detected → AI drafts a response post in your brand voice, ready to review in one click
- Negative sentiment trend identified → brief a reactive blog article and publish it the same day
- Competitor gets bad press → surface the gap in your competitive strategy module and update your positioning
- Weekly sentiment digest → delivered to your inbox every Monday, zero manual reporting required
Who It's For
Built for teams who need to act, not just observe
Social Media Manager
You're already scheduling and creating content in Allable. Now your brand monitoring lives there too. No separate Brand24 subscription. No copy-pasting mentions into a spreadsheet. Everything in the same workspace where you do your actual work.
Marketing Agency
Managing monitoring for multiple clients at $79 per brand per month adds up fast. Allable covers all your clients in one plan. Set up separate monitoring dashboards per brand, generate white-label reports, and keep client conversations in the same platform where you manage their content.
PR & Comms Manager
Google Alerts is free but it misses 70% of social conversations. Sprinklr costs more than your quarterly headcount budget. Allable gives you real-time monitoring with crisis detection, sentiment trends, and share-of-voice reporting — at a price that doesn't require a business case to justify.
How Allable Compares
One tool instead of four subscriptions
| Feature | Allable | Brand24 | Mention | Sprinklr |
|---|---|---|---|---|
| Brand mention tracking | All plans | Yes | Yes | Yes |
| Sentiment analysis | AI-powered | Yes | Limited | Yes |
| Competitor monitoring | Yes | Yes | Yes | Yes |
| Real-time crisis alerts | Yes | Yes | Yes | Yes |
| AI content creation from insights | Built in | No | No | No |
| Full marketing suite included | Yes | No | No | No |
| Agency multi-client dashboard | Yes | Add-on | Limited | Enterprise only |
| Starting price | ~$49/mo (all-in) | $79/mo | $41/mo | $999/mo+ |
Common Questions
Everything you need to know
- What social networks and sources does Allable monitor?
- Allable monitors Twitter/X, Instagram, Facebook, LinkedIn, TikTok, Reddit, YouTube comments, news sites, blogs, forums, podcasts, and review platforms like G2 and Trustpilot. Total coverage is 50M+ sources across the web — not just major social networks.
- How is this different from Google Alerts?
- Google Alerts covers indexed web pages with a delay of hours to days. It misses most social media conversations, Reddit threads, and real-time news. Allable detects mentions within minutes across social, news, and community platforms — and connects them to your content and campaign workflow so you can act on what you find.
- Can I monitor competitor brands, not just my own?
- Yes. You can set up monitoring for as many brands, product names, or keywords as your plan allows. Most users monitor 2–5 competitors alongside their own brand. Competitive monitoring data feeds directly into Allable's competitor analysis module.
- How quickly are mentions detected?
- Social mentions are detected in under 5 minutes on average. News and blog mentions typically appear within 15 minutes of publication. Review site mentions are refreshed every hour.
- Does Allable track mentions on Reddit and review sites, not just social media?
- Yes. Reddit, Hacker News, G2, Trustpilot, Capterra, and major review aggregators are all included. Many teams find Reddit and review sites produce the most actionable product feedback — it's often more candid than public social posts.
- Is social media monitoring included in all Allable plans?
- Social media monitoring is included in Allable's core plan. The number of tracked keywords and mention history (7 days vs. 30 days vs. unlimited) varies by plan tier. All plans include real-time alerts and sentiment analysis.
Stop finding out about it the next day
Allable monitors your brand in real time — and connects every insight to the content and campaigns you need to act on it. One platform. No extra subscriptions.